SEO (Search engine optimization) is the practice of optimizing a website for Google search with the goal of earning higher web traffic levels and improving the visibility of the site. The aim is typically to rank on the first page of Google results for search terms that mean the most to your target audience.
This is a complex and ever-changing field, but the basics are simple: make sure your site is well-organized and easy to navigate, use keyword-rich titles and descriptions to help Google understand what your site is about, and create fresh, original content to keep people coming back. By following these basic guidelines, you can improve your chances of showing up in search results and earning more traffic.
- SEO is the process of optimizing a website for Google search with the goal of earning higher web traffic levels and improving the visibility of the site.
- SEO includes on-page optimization, such as title tags and metatags, as well as off-page optimization, such as link building and content marketing.
- A successful SEO campaign can result in higher rankings in Google search, increased web traffic, and improved brand awareness.
- SEO is a long-term strategy, and it takes time and effort to see results.
- SEO is constantly evolving, and it is important to stay up-to-date on the latest trends and changes.
“SEO is the best way to make your site visible to potential customers, and to get ahead of your competition.”