There are over 5.25 billion people who use the internet. This number has been growing rapidly over the past few years and is expected to continue to grow.
There are many different social media platforms, each with its own purpose and user base. Some of the most popular social media platforms include Facebook, Twitter, Tik Tok, LinkedIn and Instagram. Each platform has a different purpose, and as a result, each attracts a different type of user. For example, Facebook is popular among adults, while Tik Tok is popular among teenagers. Some social media platforms are more popular in certain countries than others.
Top global apps by downloads, Q1 2022
- Instagram
– A photo and video sharing social networking service owned by Facebook, Inc. It allows users to upload, edit, and share photos and videos. - TikTok
– A video-sharing social networking service owned by Chinese company ByteDance. The social media platform is used to make a variety of short-form videos, from genres like dance, comedy, and education, that have a duration from fifteen seconds to one minute (three minutes for some users). - Facebook
– An online social media and networking service founded by Mark Zuckerberg in 2004. It is one of the Big Four technology companies along with Amazon, Apple, and Google. - WhatsApp
– A cross-platform messaging and Voice over IP service owned by Facebook, Inc. It allows users to send text messages and voice messages, make voice and video calls, and share images, documents, user locations, and other media. - Snapchat
– A multimedia messaging app developed by Snap Inc., originally Snapchat Inc. One of the principal features of Snapchat is that pictures and messages are usually only available for a short time before they become inaccessible to users. - Telegram
– A messaging app with a focus on speed and security, Telegram is a popular choice for many users around the world. - Shopee
– A leading e-commerce platform in Southeast Asia, Shopee is a popular destination for online shopping.
- Facebook Messenger
– A messaging app from the social media giant Facebook, Messenger is used by millions of people around the world. - Spotify
– A music streaming service with a huge library of songs, Spotify is a popular choice for music lovers. - Zoom Cloud Meetings
– A video conferencing app that is popular for its ease of use and feature-rich interface.
Top global apps by consumer spend, Q1 2022
- TikTok
- YouTube
- Tinder
- Disney+
- HBO Max
- Tencent Video
- Google One
- Piccoma
- iQiYi
- QQ Music
Top global apps by monthly active users, Q1 2022
- WhatsApp Messenger
- Facebook Messenger
- TikTok
- Amazon
- Telegram
- Spotify
- Netflix